New product development (NPD) can be a costly business but it is essential to the growth of the food industry. The rate of NPD continues to rise year on year in the majority of food and drink categories, despite the significant resources required to launch a new product and growing competition. Premium products are also encouraging value sales growth and prompting investment in NPD, particularly in sectors such as chilled food and bakery.

Food-NPD can help small and large companies with new product development strategies in the food and drink industry. Food-NPD provides insight into best practice NPD techniques in the fast paced global food and drink market. The analysis focuses on trends, drivers, innovation and marketing both in Ireland/UK, the world's major regions and all the primary food categories.  If you need any assistance, please do not hesitate to contact Food-NPD - We will be happy to help.

Make use of our

• Experienced team of scientists and commercial people
• Network of contacts in the trade and in the scientific community
• Track record with the retailers and the foodservice industry
• Database of market research and understandings of consumer insights
• Resources and facilities - test and pilot facilities
• International backup and support
• Global commercial experience  and contacts
• Routes to market
• Match-making role between producers and the consumers of food
• Joint ventures and cooperative ventures
• Relationship with the development agencies